Yukinesarashi Face Towel

The "Ato-zarashi" characteristic of Senshu towels is a process of washing after weaving. By performing the final washing, we remove the sizing necessary for weaving the towel, dirt adhering to the fabric, and oils and impurities contained in the cotton yarn itself. "Yukinesarashi" puts double the effort into this post-washing process. This maximizes the water absorbency inherent in cotton. Furthermore, with each wash, it becomes fluffy, soft, and gentle on the skin.
※This product is a "boxed" item.
※Box (outer dimensions)/ w66 x d230 x h78 mm
MARUSHIN by SHINTO TOWEL
MARUSHIN by SHINTO TOWEL originates from the company name "Marushin" at the time of its founding, and it embodies the desire to re-examine the history and value built up by our predecessors over many years and return to our original intentions to promote Senshu towels. Through MARUSHIN by SHINTO TOWEL, we aim to deliver the charm of Senshu towels to more people and have them used in daily life. Therefore, we sell our lineup of towels in original boxes (packaging) as "Gift Towels." "Gift Towels" are based on the concept of "towels as casual gifts for loved ones," and are items that can be enjoyed as towels for casually gifting various sentiments in one's own style, without being confined to the category of gift items.
・Shinto Towel
While inheriting the techniques of Senshu towels, we want to continue seeking "what truly is a good towel." To achieve this, we need the innovative thinking that responds to the changing times, utilizing the technical capabilities cultivated through tradition and achievements. SHINTO TOWEL challenges new manufacturing by examining products from various angles, including materials, functions, and designs.